In today’s competitive application economy, it’s more difficult than ever to deliver a five-star experience. To truly capture customer interest and loyalty, your applications and services have to deliver reliable experiences that delight users, scale to support their changing needs and regularly refresh with new innovations.
To do so, you need to have insights into operational performance—from mobile to mainframe—and user behavior, such as drop-off rates, most popular viewed pages, application flows and usage. In other words, you need both the “inside out” operational data and the “outside in” user behavior information. And to create alignment amongst marketing, development and operations teams, you need analytics that translate all of this data into a common language and metrics all parties can understand and share accountability for.
Download this eBook for more information on how CA is uniquely positioned to address these challenges and help you to deliver five-star customer experiences.