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Survey also found that improved digital reach and customer experience rank among top benefits for Singapore businesses undergoing digital transformation
SINGAPORE, October 13, 2016 – A new global study by CA Technologies (NASDAQ: CA) has found that 81 percent of businesses in Singapore have implemented Agile methodologies at scale across their organization, the third highest percentage in the Asia Pacific & Japan (APJ) region and slightly higher than the regional average of 80 percent. The survey - Keeping Score: Why Digital Transformation Matters – details the significant impact digital transformation is having on enterprises, and demonstrates the strong connection between business performance and the technologies and practices that underpin digital transformation.
The survey introduces the Digital Transformation Business Impact Scorecard (BIS), which assesses the success of enterprises’ digital transformation initiatives. The BIS ranks countries and industries globally on a 100-point scale based on 14 key performance indicators (KPIs), across the categories of business agility, business growth, customer focus and operational efficiency.
With a score of 44, the impact driven from digital initiatives in Singapore was lower than the global BIS average of 53. However, the survey attributed this to the mature IT landscape of the republic, with the many legacy systems in place making payoffs slower compared to developing counterparts like India, Thailand, Indonesia and Malaysia.
“Singapore’s performance on the BIS deserves a closer look to identify areas for improvement. It also shows the urgency for businesses to embrace digital transformation in order to stay relevant in today’s application economy,” said Nick Lim, vice president, ASEAN and Greater China, CA Technologies. “The adoption of Agile practices is a good place for Singapore businesses to start. Businesses that practice Agile development not only have higher speed-to-market, their products and services also tend to be of higher quality through regular testing and adjustments, and yield higher customer satisfaction and better business engagement.”
Respondents to the survey reported the following benefits since undergoing digital transformation:
• 70 percent report improvement in digital reach
• 63 percent report improvement in customer experience
• 35 percent increase in speed-to-market
• 32 percent increase in time-to-decision
• 30 percent improvement in customer satisfaction
• 22 percent growth in new business revenue
About the Research
Conducted by Coleman Parkes in May-June, 2016, the survey included 1,770 senior business and IT executives from large enterprises, across 21 markets and 10 industry sectors. A total of 799 respondents were from APJ; this covered Australia, China, Hong Kong, India, Japan, Korea, Indonesia, Malaysia, Singapore and Thailand.
About Coleman Parkes Research
Coleman Parkes Research Ltd, formed in 2000, provides action-focused marketing research on a global scale. The company offers a full research and consultancy service across all markets, while specializing in business-to-business research with a focus on IT, technology and communications research. For more information, please visit www.coleman-parkes.co.uk.