Data and Apps Drive Business Improvements in Transportation and Logistics

Almost 85% say software is key to enabling new market entry.


Transportation and Logistics

Data and Apps Drive Business Improvements in Transportation and Logistics

Transportation and logistics businesses operate on wafer-thin margins, and superior performance across vertical and horizontal value chains is critical to success. Applications which deliver new services and the ability to exploit data can provide valuable differentiation. A recent global survey illustrates how companies in this industry are looking to modernize their approach to software development and delivery.

The Software Imperative

Software is increasingly important to drive growth, increase competitiveness and improve customers’ experiences within transportation and logistics.

97% say it’s key to growth in current markets
84% say it’s key to entering new markets
89% say it’s key to enhancing customer experience
89% say it’s key to improving customer insights

Transformation Priorities and Initiatives

Transportation and logistics organizations are transforming their application lifecycle processes to enable delivery of secure, high-quality software by acting on four key principles of a Modern Software Factory.


say agile helps accelerate speed to market and innovation


say agile helps improve the overall customer experience


say agile and DevOps deliver more when implemented together


are increasing automation across the software development lifecycle


see automation as critical to increasing productivity across dev and ops


say they are effective/very effective at the continuous delivery of software


are improving how they obtain customer feedback to feed into development


use analytics, machine learning and AI to enrich customer insights


use analytics to move ops from break-fix to continuous improvement


say it’s critical to embed security across the delivery cycle


implement early and continuous testing for security vulnerabilities


say analytics and machine learning can enable a safer user experience

All data from a global survey of 1,279 respondents (161 from transportation and logistics organizations) by Freeform Dynamics, July 2017.

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Research Report: Don't Let an Outdated Software Strategy Hold You Back

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